Solid Stuff is proud to announce that one of our brochure designs has won first place in the 2019 Brochure Management South Africa (BMSA) Best Brochure Awards!
The Cape Canopy Tour brochure was nominated as one of the top 3 finalists and ended up placing first in the competition.
Every year BMSA displays over 750 different brochures on 3,500 brochure display boards around South Africa.
These brochures play an important role in promoting various businesses nationally. They both inform and influence visitors and can guide them to wonderful new experiences.
During the 2019 BMSA annual conference in Stellenbosch, from a possible field of over 750 brochures, representing the collective client base of BMSA’s 19 franchise regions, brochures were nominated for consideration for the awards.
The selection criteria used to both short-list the best brochures, and to select the overall winners, included:
- the visual appeal of the brochure
- its effectiveness in communicating to visitors
- the brochure’s content
- the quality of the print materials used
The judges were all industry professionals from BMSA franchise regions from across the country.
The Cape Canopy Tour brochure has since been entered by BMSA into the Global 2019 Visitor International Best Brochure Awards.
These awards will be judged by professionals representing visitor information brochure display and distribution companies and organizations from across the U.S., Mexico, Canada, Europe, and South Africa.
The results will be announced at the Visitor International annual conference being held in Athens, Greece in late October 2019.